3 Reasons Why Restaurants Need To Use Hospitality Specific Accountants To Improve Their Financial Results

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The harsh financial impact caused by the global pandemic has created the immediate need for financial accounting for restaurants. More specifically, it’s needed from professionals who aren’t simply knowledgeable in a general accountancy field, but knowledgeable about restaurant operations and the restaurant industry as a whole. Having restaurant backgrounds enables hospitality-specific accountants to educate operators on best practices and train restaurateurs how to become powerful using industry-specific reporting and financial analysis, ultimately assisting operators in reaching their financial goals.

For any operator who wants to improve their financial health, here are the top 3 reasons why using hospitality-specific accountants is a must.

 

1. The benefit of receiving weekly financial packages

Receiving a weekly financial package ensures that a restaurant operator can keep their finger on the financial pulse of their operation weekly and make any necessary adjustments in a timely and accurate manner. Those who look at a bi-weekly, or even monthly P&L are already at a disadvantage – it’s akin to reading the newspaper from a few weeks ago, today – the headlines are no longer relevant. Hospitality-specific accountants ensure that a restaurant operator reviews the proper financial statements regularly to provide operational insights into which restaurants can take action.

  • Weekly P&L: A weekly manager meeting to review the P&L will assist in maintaining profitability. It’s a best practice to review the following areas: Sales, COGS, Labor, Direct Operating Costs, Advertising, General Admin, R&M, Occupancy (other factors in the P&L include Retail, Bonuses, Owner Related Expenses, and Amortization & Depreciation).
    • Bonus: Daily/Weekly Labor Reporting rectifies over/under staffing before it becomes too costly, enabling operators to create immediate scheduling fixes
      • RASI’s SLA Report (Sales and Labor Analysis) provides key metrics daily to better understand how an operation is currently performing in relation to Sales and Labor, compared to the numbers that they had forecasted in those areas.
  • Weekly Balance Sheet Review: Reviewing the Balance Sheet weekly means looking at the operation’s Assets, Liabilities, and Equity. These reviews help an operator to make educated, profitable decisions based on their current operational position.
    • Bonus: Reviewing Credit Card Tips Payable is crucial for a true cash position each week (these are under Liabilities). CC Tips Payable are tips that an operator collects throughout the week and pays out to their employees on their paychecks. When paying out Credit Card tips on checks, having a weekly pay frequency is critical to ensuring proper cash flow for both the employees and the restaurant. Reviewing CC Tips Payable weekly ensures an operator will catch any discrepancies with over or underpaying their staff.
  • Weekly Cash Flow Statement: The Cash Flow Statement demonstrates the effect that cash inflows and cash outflows have on the cash position for the business; it represents a combination of the following:
    • Activities resulting from the daily operations represented on the P&L
    • Overall activities and health of the business as represented on the Balance Sheet

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2. The value of operational education from a Period End Review Process

A Period End Review combs through the Balance Sheet and the P&L to compare an operation’s current performance to industry standards, as well as like-concepts. This type of review enables restaurants to determine where they can improve and grow in an immediate sense.

hospitality-specific period end review

Hospitality-specific accountants will showcase that there are 5 main areas where restaurants should focus at the close of a period, and work with an operator to successfully review each area:

  • COGS: Cost of Goods – Food costs and pour costs
  • LABOR: The employees that are working in the FOH, the BOH, or any other positions on the payroll
  • EXPENSES: Any items below the line (items on the income statement that do not directly impact profit)
  • ANALYSIS: Focusing on any particular category and taking a deeper dive into each of those accounts (COGS, Balance Sheet, etc.)
  • RECONCILIATION: Determining where items were coded, what items need further review, and what adjustments need to be made

3. Expertise and accurate reporting with budgeting and forecasting

Hospitality-specific accountants will help guide the creation of a budget dependent upon a restaurant’s specific needs and help forecast for the future. Additionally, by utilizing historical metrics, restaurant accountants will assist in improving the precision of an operator’s budgeting and forecasting. This will increase an operation’s ability to take care of their guest, their team members, and manage their cash flow through the following ways:

  • Allows the opportunity to adjust for unforeseen circumstances
  • Assists in maintaining consistent profitability
  • Affords operators the ability to be proactive as opposed to reactive
  • Allows flexibility in staff training
  • Allows operators to plan for rewarding teams with bonuses and wage increases
  • Affords operators the ability to provide the proper tools for their team’s success
  • Assists in understanding potential profit and how it relates to your debt servicing

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